Opinion

Facebook’s Update to Timeline for Business Pages

Facebook Cover Photo Branding Example

This is an update to my original article below from 2012. Most of the content is still very relative, however since Facebook changes things up (almost monthly it seems!) I felt it best to quickly provide a link to a recent article from Social Media Examiner that covers the latest 2014 update in more detail….

The BEST Way to Create Marketing Content for Your Blog

The BEST way to create content for your blog

What is the best way to generate great articles for your content marketing efforts? In my humble opinion, it’s to answer an e-mail question! I get questions and consultation requests all day long, every day in my inbox. Whether short or long, I reply with a response that speaks to my expertise in my industry—something…

User Storyboards for Website Design

Website User Storyboard

In the web/app/software development world, a traditional “user story” is composed of several statements in which deliverables portray “As a <type of user>, I want <some goal> so that <some reason>.” In other words, what a user wishes to accomplish and why. Likewise, for design and layout purposes, I like to develop what I call…

Reasons NOT to Hold a Logo Design Contest

I recently created a proposal for the logo design/identity development for a potential client, along with web design. When they got back with me, they were excited to get started on the web site, but told me they would not be needing my logo design services because they were going to hold an internal “design”…

Heard on New Stuff: SOPA, iBooks and Pinterest

I was recently invited to be a guest co-host on “New Stuff”—an internet audio show (podcast) on themesh.tv. It was recorded last Friday and officially released yesterday for download and your listening pleasure. To listen to the show, go to: New Stuff 4: The SOPA, iTunes and Pinterest Episode It was a great discussion led by…